Sure, the right lighting is important – as Kim Kardashian West, Hillary Clinton and one PEOPLE staffer have previously noted – but what really makes a selfie totally memorable is how it's executed, technicalities (lighting and contouring) aside.
Keep scrolling to see how your favorite celebs have perfected their au natural selfie game, then put your skills to the test by posting your own pic with #PeopleNaturalBeautyContest for a chance to be featured in PEOPLE's World's Most Beautiful Issue.
Surround Yourself with Friends
Even the furry kind.
Show Off Your Freckles
Kendall Jenner knows how to flaunt 'em.
Just Keep Smiling
A bright smile goes a long way.
Go to Your Most Comfortable Space to Feel at Ease
Like Tyra Banks did when she snapped a pic right before bed.
Do a Double Take
Two is always better than one.
Don't Be Intimidated by Not-So-Great Hair Days
Just put a beanie on it.
Click here to learn more about the #PeopleNaturalBeautyContest, sponsored by Aveeno, and how you can enter for a chance to win a spot in PEOPLE's World's Most Beautiful issue!