If You Want to Lounge on a Love Seat in New York's Hippest Club, You'll Have to Get Nell Campbell's Okay
updated 02/02/1987 AT 01:00 AM EST
•originally published 02/02/1987 AT 01:00 AM EST
With lots of other clubs dying to dish out VIP treatment, it's a wonder Nell's isn't empty. On the other hand, since Studio 54 ushered in the high-tech disco age, no nightclub has offered the old-fashioned comfort of Nell's. Walk into the main bar and there is no blaring disco music, just soft jazz; there are no whizzing lights, just a huge crystal chandelier, antique lamps and gilt-framed mirrors. Search for a dim-lit, private corner and you'll be in the dark. Calvin Klein, David Bowie and Bianca Jagger can be found sitting in plain view on overstuffed velvet sofas or eating their light meals at tables in the back. Dancing is allowed only in a small area hidden downstairs.
The most extraordinary detail at Nell's is its ever-present namesake, Nell Campbell. A quondam actress whose best credit is her role as the tap-dancing groupie Columbia in The Rocky Horror Picture Show, Nell, 33, presides over the club as if it were "my own drawing room." Wildly garbed in anything from a vintage man's suit to a fringed corset, she chats and jokes with guests, helps decide who gets in, has sung classic jazz songs with the resident combo and accepts homage. "Every night 1,000 people are here," she says, "and every night 1,000 people come up to tell me how fabulous it is."
"She has made the club warm instead of disco cool," says Raquel Welch. Debbie Harry concurs: "Nell's is really comfortable. You can hear yourself think."
Though no one has carried it as far as she has, Nell has no monopoly on the intime style. New York City's Limelight and Palladium preceded her with small, cozy rooms that cater to the A-list crowd. The brand new Tunnel has opened a small new room that looks like Nell's—The Sequel. Keith McNally and his wife, Lynn Wagenknecht (pronounced wa-gon-nekt), co-owners with Nell, probably got their inspiration from private European dining-and-dance clubs: Chez Castel in Paris, Annabel's in London. Says Helena Kallianiotes, a former dancer who opened the similarly hyperexclusive Helena's in L.A., "People want to get out and communicate about philosophy and life."
Just a year ago, when Nell was singing in a 1930s-style band in her native Australia and writing a beauty column called "The Nell File" for a magazine called Stiletto, she seemed a most unlikely catalyst for Manhattan nightlife. Born Laura Campbell in Sydney, she was dubbed Little Nell by her columnist father after the tot in Dickens' Old Curiosity Shop. At 18, Nell moved to London, sang and danced on street corners and livened up her job as a soda jerk by tap-dancing on the tables. Discovered by Rocky Horror's creators, she was cast in the stage show, then the 1975 cult film. Though she is known mainly for B movies and one oddball song, Do the Swim, Nell impressed London's swells. "She's so versatile," says British fashion executive Cindy White. "When people first met her, they saw this crazy, mad girl. But she has a serious, calm side too."
McNally, a former Rocky Horror lighting technician, was among the fans. After breaking her in last year as maitresse d' at his hip Manhattan restaurants, Odeon and Cafe Luxembourg, he quietly opened Nell's last October in a renovated electronics store and began fighting off crowds.
In a stab at some sort of admission policy, Nell now sells $200 memberships to screened applicants. Even so, certain nonmembers walk right in. Sometimes Nell's own needs come into play. "I am driven by men," she once joked. "One of the nice things about owning a nightclub is that they are guaranteed to come in." She also helps some decide to leave. One night Women's Wear Daily editor Michael Coady refused to shell out the $5 fee that members must pay for each guest. Nell returned his membership dues and Coady left, for good.
Nell and her doormen steadfastly snub mere humans. One night they agreed to admit two men if their dates—who were not famous and apparently did not look important and chic—stayed outside. "I don't like Nell's snotty attitude," says New York partygiver Vito Bruno. "When I met her, she was all sweet and said, 'Come to the club.' But I couldn't get in. I guess they thought I was just another fat slob."
In the end the trendiness that has made Nell's a hit could be its undoing. "In these elitist times," says Haoui Montaug, a doorman at Tunnel, "lots of people want a place that excludes anyone who isn't their own kind. But I think that will blow over soon. Most people basically want to see people who are different—if only to make fun of them."