Skijak Zealot David Kiner Has Big Feet, a Dream and at Least One Oar in the Water
updated 07/27/1987 AT 01:00 AM EDT
•originally published 07/27/1987 AT 01:00 AM EDT
Six years ago the inventor's son resurrected the design and began producing Skijaks in Europe, where white-water and long-distance competitions are now regular events. Meanwhile in New York, Kiner, who has taught marketing since 1980 but had never marketed a product by himself, was looking for a way to get his feet wet. Kiner saw a promotional video and says he "knew at that moment that I wanted to be involved."
To promote Skijaks, Kiner walked 155 miles down the Hudson River from Albany to New York City, a feat that he hopes will land him in the Guinness Book of World Records. He plans other promotional walks in a dozen major cities and may attempt a stroll from Miami to Bermuda. Such stunts have helped him sell 150 of the $600 rigs so far, which came as no surprise to Kiner's boss at Russell Sage. As Kiner's department chairman wrote in a recent newsletter, "All college professors think they can walk on water."