Picks and Pans Main: Tube
If the MCI series succeeds, expect the dawn of a new genre. A natural second effort would be an adaptation of the long-running Taster's Choice commercials in which a woman of a certain age finds love with the man who came for a cup of instant Java and stayed long past dessert. Target audience: the Angela Lansbury crowd. Tentative title: Coffee, She Poured.
And why not a show based on those eerie Frosted Flakes ads? We can see it now: cereal lovers—their faces obscured by dark shadows—talking nervously about their strange encounters with sugarcoated wheat and rice. Yes, welcome to...The Chex Files.
Just imagine the possibilities—and the promos: James Garner is Jacoby.... Carroll O'Connor is Meyers in Whiplash, the first courtroom drama about personal-injury law. Maybe even PBS would get swept up in the rush to turn commercials into shows. Sunday evening would never be the same after...Thigh-Masterpiece Theater.