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UPDATED 10/01/1990 at 01:00 AM EDT Originally published 10/01/1990 at 01:00 AM EDT

Did you see the recent Phil Collins comedy special on CBS? As I watched it, I kept wondering, "What is this doing on my TV?" The answer came at the end. This protracted one-joke exercise existed mainly as a promo for Phil's pay-per-view concert (Tues., Oct. 2, 8 P.M. ET). Now, that's clout: shanghaiing a prime-time network slot to sell your next project. As Jon Lovitz was wont to say in one of Saturday Night Live's funniest ongoing skits last year, "Plug away."

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