Sean Diddy Combs has a Super Tuesday message: Go Vote.
"If we want to stop the war, if we want to get the economy better, I think that young people need to understand they have to take matters into their own hands," Combs, 38, tells the Associated Press. "It is really like waking up a sleeping giant."
In 2004, Combs launched the nonpartisan group Citizen Change and promoted the message "Vote or Die" in an effort to stir young people into making their way inside election booths.
"The seeds that we planted in '04 are now coming to fruition," says Combs. "A lot of young people have decided that this is their future. This president is going to decide their future."
While many celebrities have been outspoken about their choices, Combs has not endorsed any particular candidate.
"I didn't really want to get in the political game but I wanted to see young people become empowered," he said. "That's where my attention is at."
Not that he finds this year's political battle to be boring. "To have an African-American man and a woman in, it's going to go down in history as the most historical election," he says. "And I think that young people will have a hand in the result."