08/26/2009 at 06:00 PM EDT
Carrie Ann Inaba holds onto her cat Shadow – and shows off some leg – in a new campaign for PETA aimed to raise awareness about spaying and neutering pets.
The ad, which will be featured on 100 billboards across Los Angeles, shows the Dancing with the Stars
judge posing with her feline friend next to the line "Don't Miss a Step – Spay or Neuter Today!" and contact information about the Sam Simon Foundation
, a free spay-and-neuter clinic.
"First of all, it's really important to spay and neuter your pets because there are so many," Inaba says in a video posted on PETA's Web site
. "What's so sad is people are breeding them, and then we're putting them to sleep ... so I think that it's really important to stop it at the beginning."– Eunice Oh