Then & Now Fads
Drivers delight at inventing "handles" and chatting with their "good buddies" on the road.
Invented by a Hungarian architect, the brain-twisting toy has since sold more than 300 million units worldwide.
These low-maintenance "pets" land in Newsweek and on Johnny Carson.
Millions of Americans—including Mario Batali and Michelle Obama—go crazy for the Canadian spa shoe.
JANE FONDA'S WORKOUT
Legions of housewives "feel the burn" at home. Leg warmers not included.
Lance Armstrong makes fighting cancer cool—and ubiquitous. There are now an estimated 70 million yellow wristbands in circulation.
With a reported 4 million sold (that's nearly $80 million worth of warmth), the blanket with sleeves spawned more than 500 Facebook groups and hundreds of YouTube parodies.
Thanks to her abs-baring top in the "Baby One More Time" video, Britney Spears liberates belly buttons the world over.