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Nicole Richie to Team Up with Jessica Simpson on NBC's Fashion Star

UPDATED 07/08/2011 at 07:30 AM EDT Originally published 07/07/2011 at 11:50 AM EDT

Nicole Richie, Jessica Simpson on Fashion Star on NBC
Nicole Richie and Jessica Simpson
Jeffrey Mayer/WireImage; INF
She's a mom and a fashion designer, so it's only logical – Nicole Richie will serve as a celebrity mentor on the new NBC series Fashion Star.

Joining Jessica Simpson, who announced her role on the show last month, menswear designer John Varvatos and host Elle Macpherson, Richie, 29, will work with aspiring fashionistas as they compete for a chance to win a multi-million dollar contract to jumpstart their own brands.

"Jessica, Nicole, John and Elle make the most exciting team we have ever worked with on a reality television show," executive producer Ben Silverman says. "We are thrilled to feature such an extraordinary group of mentors and designers."

In her style career, Richie has launched a House of Harlow jewelry collection, footwear, eyewear and handbag lines, a ready-to-wear women's collection and a Pea in the Pod maternity line.

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