The network has unveiled a list of 24 stars – 20 men and four women – who will compete for the hearts of attractive singles they can't see, in a show format that mirrors NBC's singing contest The Voice.
The other men include reality stars Paul "DJ Pauly D" DelVecchio, Mike "The Situation" Sorrentino, and Rob Kardashian; model Tyson Beckford; pro football players Rob Gronkowski and Ndamukong Suh; and actor Dean Cain.
The three other women are Playboy model Hope Dworaczyk, Miss USA 2010 Rima Fakih, and British singer, model and actress Sophie Monk.
Hosted by Cat Deeley, each episode of the show, premiering June 7, will feature four suitors sitting in rotating chairs, their backs to the singles who are looking for a date with fame.
After questioning the singles, the celebrities can pull a "love handle" when they make a choice, which causes them to spin around and come face to face with their potential mate.
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