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updated 04/21/2004 at 12:00 AM EDT

originally published 01/15/1998 12:00AM

Jesse Ventura Halloween costumes, like hotcakes, in Minnesota. "He's certainly put a boom in the boa business," James Berg, manager of Twin Cities Magic and Costume Co. in St. Paul, told the Associated Press. "And bald caps are blossoming. It's a huge phenomenon."

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