Ricky Gooses 'Today'

Thursday February 18, 1999 12:00 AM EST

Ricky Martin sure can get temperatures rising, to say nothing of Nielsen meters. He gave NBC's already No.-1-ranked "Today" show a huge ratings boost Friday, carrying the morning program to its biggest weekly win since January. A live concert set by the "Livin' La Vida Loca" crooner lifted the show to a 5.6 rating/24 share, a half-rating point jump from what "Today" had been averaging during the first four days of last week, according to preliminary national Nielsen data.

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