Simpson Plays a New Game of Chicken

By Stephen M. Silverman

Tuesday October 21, 2003 01:55 AM EDT

It's now a part of TV history. During the first episode of the MTV guilty pleasure "Newlyweds: Nick & Jessica," Jessica Simpson confessed her confusion over the contents of her meal, asking husband Nick Lachey: "Is this chicken, what I have, or is this fish? I know it's tuna, but it says 'Chicken by the Sea.'"

Simpson may never be confused about that again. The Associated Press reports that she recently dropped in on a Chicken of the Sea company staff meeting in San Diego, Calif.

"We wanted to bring her down and make sure she understood the difference, and told her the story of how the brand name originated," Chicken of the Sea senior vice president of marketing Don George tells the news service.

Furthermore, George said he'd love to talk to Simpson about her becoming a company spokeswoman.

For her part, Simpson admits she's good-natured about all the static she's taken for the gastronomic gaffe -- as well as others on the show, such as thinking buffalo wings came from buffaloes. Or the time in which she managed to spend $750 for two bras and two pairs of panties without first asking the price.

"I think it's fun," she tells AP. "I've made a mess up on national television and everyone has been giving me a hard time about it, but it's better just to sit back and laugh at yourself, I do have my ditzy moments."

And she's about to have more. Simpson, 23, and Lachey, 29, have agreed to keep the cameras rolling on their behind-the-marriage MTV series for a second season, the network announced.

Scoffed at by critics and audiences alike, the show follows the attractive twosome in and around their Calabasas, Calif., home, where Simpson has been known to prove she can belch and/or pass gas on cue.

The finale of the first season of "Newlyweds" is scheduled to air Oct. 21 at 10:30 p.m., five days before the couple's one-year anniversary.

New episodes will kick off in 2004.

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