How to get the look: 1. Use a volumizing product to blow-dry and tousle hair with fingers. 2. In the jar, blow-dry a small amount of pomade until it liquefies. Dab onto palm and apply "to create separation and texture," says Arrojo. 3. For a "more carefree look," use a curling iron to loosely loop the ends.
Bonus tip: "Add extensions to give your hair pieces of length in areas," he says.