The Gossip Girl buttons up on the Big Apple set of his hit show. Plus: Jessica Simpson, Nicole Kidman, Will Smith and more

THE 'TWILIGHT' ZONE

Robert Pattinson and his Twilight costar Kristen Stewart get fans screaming Monday during the film's world premiere at Mann Village Theatre in Westwood, Calif. How does the newly patented heartthrob feel about all the attention? "I just think this is all so hilarious," he told PEOPLE.