The singer pitches in to help fight hunger at the Show Your Helping Hand launch event in N.Y.C. Plus: Robert Pattinson, Kendra Wilkinson, Megan Fox and more

'HELPING' HAND

Hamburger Helper never looked so good! Beyonce Knowles launches the Show Your Helping Hand hunger relief initiative Monday in New York City. The singer, who kicked off the U.S. leg of her "I AM …" world tour on Sunday, is assisting Feeding America in their effort to deliver more than 3.5 million meals to local food banks.