07:27 PM EDT 12/18/2014
Originally posted 02/14/2014 08:55AM
For the unveiling, Jimmy Kimmel Live set up a towering screen on the streets of California and, when the moment was right, pressed a button to reveal a trio of bikini-clad models, this year's cover girls: Lily Aldridge, Chrissy Teigen and Nina Agdal.
Originally posted 02/13/2014 09:35PM
Chrissy Teigen, Lily Aldridge and Nina Agdal speak to PEOPLE candidly about the big reveal
Lily Aldridge, Chrissy Teigen & Nina Agdal Grace Sports Illustrated's 50th Anniversary Swimsuit Issue!
Originally posted 02/13/2014 09:30PM
Talk about a triple threat!
Originally posted 02/12/2014 09:15AM
The legendary doll "poses" for the magazine's 50th anniversary issue
Originally posted 02/11/2014 03:05PM
Here's one way to get people to pay attention to the in-flight safety video – have it star ageless Christie Brinkley and a bunch of other beautiful bikini models.
Originally posted 02/03/2014 08:00AM
The Sports Illustrated Swimsuit Issue, which turns 50 this year, was a landmark development for both the magazine industry and the adolescent heterosexual male.
Originally posted 01/30/2014 11:45AM
Hannah Davis is "Jersey Strong" in new pictorial for the magazine's 50th anniversary swimsuit issue
Originally posted 01/29/2014 08:00AM
Times have changed since Christie Brinkley first graced the cover of Sports Illustrated's swimsuit issue. But the supermodel, it seems, has not.
On the eve of hitting the big 6-0 on Feb. 2, Brinkley celebrates her birthday – and her incredible figure! – by posing in a swimsuit on the cover of this week's PEOPLE.
"I'm actually excited about turning 60," Brinkley tells PEOPLE. "I feel on top of my game."
Originally posted 01/21/2014 02:45PM
Emily Ratajkowski was pretty much an unknown until her appearance in Robin Thicke's "Blurred Lines" video in 2013.
The song was one of the year's inescapable hits, and the video – notably featuring a topless Ratajkowski – has been viewed more than 257 million times.
Such a reaction has led many to speculate that Sports Illustrated would be featuring Ratajkowski in its 50th anniversary swimsuit issue, which hits newsstands Feb. 11.
Originally posted 01/22/2014 07:35AM
Fifty years ago this week, Sports Illustrated debuted its first annual swimsuit issue – making what was once a niche sports publication one of the most buzzed-about magazines around.
Top 5 Most Voted Stories
New Target Ad Features Adorable Toddler with Down Syndrome
Kim Kardashian Has Broken the Shoe Barrier With Her Rabbit Fur-Lined Heels
Dax Shepard and Kristen Bell Welcome Daughter Delta
Police Searching for Parents of 3-Year-Old Girl Abandoned at Los Angeles Mall
See Lance Bass and Michael Turchin on Their Wedding Night (PHOTO)
Top 10 News Categories
The most buzzed about stars this minute!
Treat Yourself! 4 Preview Issues
More On PEOPLE.com
Got a News Tip?
Send it to our People.com editors!