08:06 AM EDT 03/19/2015


Super Bowl ads

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9 Painfully Awkward Celebrity Super Bowl Ads

9 Painfully Awkward Celebrity Super Bowl Ads

Originally posted 01/30/2015 08:40AM

"Well, I can just watch the commercials." For decades, that's been the Super Bowl Sunday motto of many who care more about pop culture than they do football.

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Credit: Courtesy Anheuser-Busch
There Is Just Too Much Cuteness in the Budweiser Puppy's Adventurous New Super Bowl Ad

Super Bowl ads

UpdatePosted 01/22/2015 06:15PM

There Is Just Too Much Cuteness in the Budweiser Puppy's Adventurous New Super Bowl Ad

Originally posted 01/22/2015 05:40PM

Forget the Puppy Bowl on Feb. 1!

Okay, don't forget the Puppy Bowl (what are you, a monster?), but at least click away for a few minutes because Super Bowl XLIX will feature the triumphant return of the precious Budweiser puppy in the ad "Lost Dog."

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Credit: Anheuser-Busch
Super Bowl's Best Ads: Puppies & Horses & Muppets – Oh, My!

PEOPLE's TV Critic: The 8 Best Super Bowl Ads

Originally posted 02/03/2014 06:45AM

The commercials that aired during Sunday's Super Bowl to a large degree were already pre-broadcast. The big campaigns not only streamed online, but also preceded themselves with "teaser" versions.

As a result, their official arrivals tended to feel like a smallish baby dropped by a drooping stork. Then they were instantly viewed, discussed, graded up or down and made to run the gauntlet of social media.

In the future, everyone will be Carrie Underwood in The Sound of Music Live! for 15 minutes. It won't be pretty.

This year's Super Bowl ads didn’t send out any real ripples – nothing like 2013's oddly sensational Go Daddy spot with Bar Refaeli making out with a gratefully passionate nerd. In general, they settled for cute, if not always as cute as they were supposed to be. A Volkswagen ad that imagined German engineers getting wings ended with a proctological gag that stayed within good taste but never escaped the fact that it was a proctological gag.

Here are the ones I liked best.

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Credit: George Pimentel/WireImage
Scarlett Johansson Quits as Oxfam Ambassador Following SodaStream Flap | Scarlett Johansson

Scarlett Johansson Steps Down as Oxfam Ambassador Following SodaStream Flap

Originally posted 01/30/2014 08:30AM

Scarlett Johansson is ending her relationship with a humanitarian group after being criticized over her support for an Israeli company that operates in the West Bank.

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Credit: Michael Rozman
See Ellen DeGeneres as Goldilocks in Super Bowl Ad (with Wolves & Bears!)

Ellen DeGeneres Dances on the Wild Side as Goldilocks in a Super Bowl Ad

Originally posted 01/30/2014 08:00AM

Animal lover Ellen DeGeneres has found the perfect Super Bowl commercial to do – playing a hip Goldilocks opposite some funky wild beasts in a funny, stylish ad for Beats Music.

DeGeneres, 56, shares the minute-long video on her talk show Thursday. A playful reimagining of the fairy tale The Three Bears, it shows her sneaking into a luxury condo complex called The Woods and putting on different headphones – but the music is too fast, too slow or otherwise grating.

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Budweiser Clydesdales Super Bowl Ad: See It Now – and Go Behind the Scenes

Originally posted 01/29/2014 11:20AM

Don't act like you didn't tear up at last year's Budweiser Super Bowl commercial where the horse trainer is reunited with the Clydesdale he raised.

This year, the horses are back – and they're bringing puppies with them.

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Tissue Alert! Stars Get Teary Over Budweiser's Super Bowl Clydesdale Ad

See Which Stars Shed a Tear Over Budweiser's Super Bowl Clydesdale Ad

Originally posted 02/04/2013 12:00PM

If you wept like a baby while watching Sunday's Budweiser commercial featuring a squeezable Clydesdale horse, you weren't alone – several stars needed a tissue too.

The spot – which told the sentimental tale of a farm boy who raises a fuzzy-wuzzy foal – was one of this year's most memorable Super Bowl ads, and stars fessed up to being verklempt as they watched.

"And yes, as we've already established, the #Clydesdale commercial was the best ever! I cried. So what?" actress Sophia Bush shared Monday on Twitter.

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The Best of the Super Bowl Ads: Oreos, Horsies & a Kid Who Won't Be Bullied

PEOPLE's TV Critic Reviews the Super Bowl Ads

Originally posted 02/04/2013 09:40AM

The Super Bowl adstravaganza disappointed me this year. The spots, which sold for a reported $4 million per 30 seconds of airtime, were so lavish, so tricked up by CGI, so weighed down by stars, so tightly loaded to spring into a joke, they suffered from bloat.

With many of the commercials posted online and scrutinized even before the CBS broadcast, they were events unto themselves – visually and conceptually splashy, but often guilty of overreaching at the expense of the message.

This is true even of the ads I enjoyed:

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In Case You Missed It: Super Bowl Ads – Starring Animals!

Originally posted 02/06/2012 09:00AM

This year's Super Bowl brought with it a host of new ads, including a revival of Ferris Bueller and several appearances by supermodel Adriana Lima. Our chief concern, obviously, were the ads featuring pets, and there were several noteworthy editions. From the sinister Great Dane featured in this year's Doritos spot (featured above) to the speedy French bulldog that took the Skechers baton from Kim Kardashian, here are our favorite Super Bowl ads starring animals.

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Credit: Courtesy Sketchers
Who Would You Rather See in an Ad: Kim Kardashian or a French Bulldog? | Kim Kardashian

UpdatePosted 01/11/2012 06:30AM

Kim Kardashian's Super Bowl Successor: A French Bulldog

Originally posted 01/10/2012 05:00PM

The other shoe has dropped on Kim Kardashian: She's out, and the dogs are in.

Skechers, which featured the reality star in a sexy ad for Shape-Ups during last year's Super Bowl, will instead air a spot that features a French bulldog wearing Skechers' GOrun shoes, according to USA Today. The new kicks are part of Skechers' new high-tech line.

"Kim got us more attention than we ever dreamed," Skechers Fitness president Leonard Armato says. "We have to establish Skechers as more than a lifestyle company."

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