"Tonight I've been calling out Hollywood on lack of diversity, and you know what, I don't want to just complain. I want to help solve the problem and that's going to take a fresh prospective," the host, 51, said. "So I went far away from Hollywood, I went as far away from Hollywood as I could."
Footage of the comedian standing outside of the local theater started rolling, with Rock stopping to chat with its patrons about this year's Oscar-nominated movies and much-discussed #OscarsSoWhite controversy.
"In your own words, what is the Oscar controversy about?" Rock started by asking one man.
"It's about giving blacks a chance to win," was the response.
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"Were you upset when you heard there were no black nominees this year?" Rock continued.
"I mean, I wasn't surprised but it kind of bothered me a little bit," the man admitted.
"Did you think about ridin' and lootin'?" Rock asked another woman.
"No, we did that already and I didn't get nothin' the first time," she quipped.
Rock then quizzed the moviegoers about whether they'd seen this year's some of the movies up for awards Sunday – but all he got was crickets.
"So, have you seen any of the Oscar-nominated movies? Spotlight?" he asked.
"Nope. Spotlight? No," replied one man.
"Do you feel like that Trumbo should've been a bigger hit?" Rock continued.
"What?" replied one woman, while another admitted she hasn't seen it.
Rock got more of the same responses about Bridge of Spies and The Big Short – one woman even asked Rock if he was making up fake movie names.
"Where are you getting these movies from? You're messing with me, right?" she said with a laugh.
One movie they all did see – and love? Hometown story Straight Outta Compton, and it earned raves.
Finally, after asking what everyone's "favorite white movie of the year" was, Rock couldn't believe one woman's answer.
"By the Sea, with Brad Pitt and Angelina Jolie," she said.
"Not even they would say that!" Rock quipped.
The 88th annual Academy Awards are being presented live on ABC from the Dolby Theatre in Hollywood, California.