| policy |
|---|
Floating ad must be an organic shape; cannot be square or rectangle. The floating unit must not contain hard borders or appear at all like a pop up. This unit should move across the screen and not stay fixed or hover in one place for more than one second. |
floating ad specifications
| floating ad size | file size | position | max floating time |
|---|---|---|---|
| 300x300 | 40k max initial load, 60k max polite load (100k total) | Creative may not cover core page navigation, branding, or other ads | 15 seconds |
| close functionality | audio initiation | video initiation | other |
|---|---|---|---|
| Mandatory "Close" button on top right of creative execution | User Initiated by click | Host Initiated — Max length 15 seconds and must have standard controls (ie, Play/Pause, Audio, Stop). | No browser shaking functionality allowed |
banner reminder
| art size | gif / jpg file size | rich media file size |
|---|---|---|
| 300x250 | 20k | 30k |
| 728x90 | 20k | 30k |
certified vendor products
| certified vendor | product |
|---|---|
| Pointroll | Badboy |
| Eyeblaster | Floating Ad |
| DART Motif | Floating Flash |
| Atlas | Floating Ad |
| Viewpoint (Unicast) | Over-the-Page |
| United Virtualities | Shoshkele |
submission requirements
| creative type |
|---|
| Rich Media- All Rich Media subject to approval |
| format |
|---|
| 3rd party rich media tags |
| assets due |
|---|
| 5 business days prior to launch |