Specifications
| art size | file size | max expansion | expansion file size - polite load |
|---|---|---|---|
| 300x250 | 30k | 500x500 | 70k |
| 728x90 | 30k | 728x270 | 70k |
| expansion / animation | expansion guidelines |
|---|---|
| 15 Seconds max | Method of expansion and un-expansion must be the same. (i.e., mouse-over or click) Expansion "hotspots": To minimize accidental expansion, "hotspots" must be clearly identified; cannot exceed 33% of ad space; horizontal "hotspots" cannot exceed 50% of horizontal pixel length; vertical "hotspots" cannot exceed 50% of vertical pixel length. |
| controls | user expansion | audio initiation | video initiation |
|---|---|---|---|
| Mandatory "Close" button in top right corner (unless mouse-over) | Hotspots should be marked with appropriate call to action (mouse over or click) | User Initiated by click | Host Initiated — Max length 15 seconds and must have standard controls (i.e. Play/Pause, Audio, Stop). |
certified vendor products
| certified vendor | product |
|---|---|
| Pointroll | Towelboy |
| Eyeblaster | Expandable |
| DART Motif | Expanding Flash |
| Atlas | Expandable Banner |
| Viewpoint (Unicast) | In Page |
| Eyewonder | Expandable Banner |
| United Virtualities | Shoshkele |
submission requirements
| creative type |
|---|
| Rich Media- All Rich Media subject to approval |
| format |
|---|
| 3rd party rich media tags |
| assets due |
|---|
| 5 business days prior to launch |