Demographics
| Female | 85% |
| Median Age | 38* |
| Median HHI | $72K |
| HHI $100K+ | 28% |
| Any College | 79% |
| Employed Full Time | 57% |
| Presence of Children | 48% |
Source: Nielsen NetRatings @Plan, Summer 2008
* Nielsen NetRatings Custom NetView Data, February 2008
| Female | 85% |
| Median Age | 38* |
| Median HHI | $72K |
| HHI $100K+ | 28% |
| Any College | 79% |
| Employed Full Time | 57% |
| Presence of Children | 48% |
Source: Nielsen NetRatings @Plan, Summer 2008
* Nielsen NetRatings Custom NetView Data, February 2008