PEOPLE.com is the ideal place to look for Women online

• PEOPLE.com is the #1 entertainment news site with women 18 – 34.*
• 75% shopped online and 70% made an online purchase in the last 30 days.
• Users are getting online fast and frequently – 87% go online 5+ times a week and 91% are broadband users.
• Reach the audience that moves your market – purchasing power online:
  • 286 index purchased gourmet food/gift baskets online
  • 223 index purchased women's clothing/accessories online
  • 220 index purchased cosmetics/beauty aids online
  • 201 index purchased groceries online
  • 159 index purchased home improvement products online
  • 130 index purchased new car online

* Source: comScore Media Metrix, November 2006
(among sites with at least one million women 18-34)
Nielsen NetRatings @Plan, Spring 2008 (purchasing data for last 30 days)