PEOPLE.com Audience PEOPLE.com Audience

PEOPLE.com is the ideal place to look for Women online

  • PEOPLE.com reaches an engaged audience, spending 134 million monthly total minutes on the site.
  • 72% shopped online and 66% made an online purchase in the last 30 days.
  • Users are getting online fast and frequently – 90% go online 5+ times a week and 93% are broadband users.
  • Reach the audience that moves your market – purchasing power online:
    • 261 index purchased cosmetics/beauty aids online
    • 212 index purchased women's clothing/accessories online
    • 203 index purchased new car online
    • 201 index purchased gourmet food/gift baskets online
    • 191 index purchased groceries online

* Source: comScore Media Metrix (total minutes) January 2009
Nielsen NetRatings @Plan, Spring 2009